BGF, formerly known as the Business Growth Fund, has made a significant minority investment in Revital, a multi-channel retailer of supplements, beauty and wellness products.
Revital was founded in 1991 by Raj Vora and is now run by his son Rahil Vora.
The business, which is based in London, sells branded and own-brand products across a range of categories including vitamins and supplements, food and drink, beauty and lifestyle. It has 18 stores in the south east of England.
Revital will use the funding from BGF to invest in its online channel, new product development and continued rollout of stores, in addition to supporting key hires within the team.
Alongside BGF’s investment, Jeremy Seigal, who was until recently CEO of clothing retailer White Stuff, has joined the board as non-executive Chair.
Rahil Vora, CEO of Revital, said: “The health and wellness category continues to present a huge opportunity for Revital. As a family business, we wanted to remain in control as we scale the company. BGF’s approach provides us with a minority investment partner who can stay with the business as we expand.”
Jon Simon of BGF added: “Revital provides an exciting opportunity to invest in a premium health and wellness retailer, operating in a high-growth market, which reflects changing consumer lifestyles. We’re pleased to be supporting Rahil and Raj as they further develop the brand and multi-channel offering.”